Hi [if:first_name]%%first_name%%,[else]Friend,[endif]

Pipeline targets keep rising, but budgets, headcount, and timelines do not.

Most teams are also juggling a sprawling stack, with data and content scattered across Salesforce, Marketo, Asana, content hubs, analytics, and messaging platforms.

AI should help, but it often turns into disconnected pilots and prompt experiments that do not change how work gets done.

On March 31, join Glean and Databricks for a strategic, practical session on what real AI transformation in B2B marketing looks like: using AI as a shared work layer across the tools you already rely on.

What you will learn:

• How to move from scattered experiments to workflows that actually change how marketing operates.
• What an AI-driven marketing org looks like across demand gen, ABM, product marketing, and brand, and how those teams plug into a shared AI platform.
• How the Databricks and Glean marketing teams use Glean day to day to move faster, including concrete workflows and best practices you can borrow.