Hello friend,
The current economic environment is both slowing subscription growth and increasing some types of churn. However, most subscription businesses don't recognize that there are two types of churn: voluntary and involuntary. Consumers are making hard choices and cancelling more subscriptions, but this only accounts for about half of your churn.
Join us on Wednesday, July 27 at 1 pm EST for this critical session to discover how these sources of churn are different and walk away with an action plan your subscription business can immediately start using to solve involuntary churn.
During this 25-minute session, you will learn:
- The core sources of voluntary and involuntary churn
- Best practices to manage, measure, and reduce involuntary churn
- How changes to your payments tech stack help solve involuntary churn, deliver immediate revenue, and customer LTV gains