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eBook — The State of Digital Content: 2023 Edition
The process of digital content creation and management has never been more complicated, and creative teams are expected to produce more content in less time then ever before.
So how are the most successful content and creative teams currently executing production and managing their workflows? What is working and what isn’t when it comes to improving these efficiencies and successfully scaling content efforts?
To answer these questions and more, we surveyed 643 professionals in the United States and the United Kingdom involved in the production, management, and/or strategy for content and creative assets at their organization.